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Decoding the Irrational Consumer: How to Commission, Run and Generate Insights from Neuromarketing Research

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Alviero Rodriguez
Ant-zen
Cohesion
Warner Bros
Warner Bros. Interactive


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-29%
Decoding the Irrational Consumer: How to...

Decoding the Irrational Consumer: How to...

24,49€ 40,56€
Medio: 34,42   Min: 21,78
-11%
Decoding the Irrational Consumer: How to...

Decoding the Irrational Consumer: How to...

21,71€
Medio: 24,36   Min: 18,51
2
-17%
The Irrational Consumer: Applying Behavioural...

The Irrational Consumer: Applying Behavioural...

44,88€ 58,49€
Medio: 54,05   Min: 43,88
5
Irrational Man

Irrational Man

7,63€
-16%
Decoding the New Taliban: Insights from the Afghan...

Decoding the New Taliban: Insights from the Afghan...

29,51€
Medio: 34,99   Min: 19,20
Formative Research in Social Marketing: Innovative...

Formative Research in Social Marketing: Innovative...

87,35€
Medio: 87,35   Min: 87,35
Consumer

Consumer

1,29€
Decoding the New Consumer Mind: How and Why We...

Decoding the New Consumer Mind: How and Why We...

17,99€
Medio: 16,29   Min: 12,74
3
-20%
Decoding the New Consumer Mind: How and Why We...

Decoding the New Consumer Mind: How and Why We...

18,67€ 24,02€
Medio: 23,42   Min: 17,63
Insights in Space: How to Use Clean Space to Solve...

Insights in Space: How to Use Clean Space to Solve...

29,99€
Medio: 29,89   Min: 27,44
-50%
An awkward commission

An awkward commission

12,31€
Medio: 24,65   Min: 3,36
3
 -8%
The Pericles Commission

The Pericles Commission

30,91€ 40,44€
Medio: 33,43   Min: 20,58
2
-44%
The European Commission

The European Commission

66,39€ 146,58€
Medio: 118,43   Min: 46,53
OpenGL Insights

OpenGL Insights

89,91€
Medio: 91,00   Min: 76,64
3
-16%
WebGL Insights

WebGL Insights

54,18€
Medio: 64,49   Min: 48,51
2
Irrational Exuberance: Revised and Expanded...

Irrational Exuberance: Revised and Expanded...

20,18€ 20,99€
Medio: 17,60   Min: 13,67
2
The Garden of Irrational Exuberance

The Garden of Irrational Exuberance

26,67€
Medio: 28,96   Min: 26,67
3
Delusions and Other Irrational Beliefs

Delusions and Other Irrational Beliefs

66,09€
Medio: 60,78   Min: 16,30
Consumer Psychology

Consumer Psychology

 
Consumer Behaviour

Consumer Behaviour

 
Consumer Behavior

Consumer Behavior

79,74€
2
Consumer Revolt

Consumer Revolt

38,28€
Consumer Culture

Consumer Culture

77,27€
-31%
Consumer Tribes

Consumer Tribes

35,18€ 55,89€
Medio: 50,72   Min: 48,43
-40%
Grotesque consumer

Grotesque consumer

12,86€
Medio: 21,46   Min: 11,88
3
-15%
Consumer Neuroscience

Consumer Neuroscience

62,34€ 74,36€
Medio: 73,09   Min: 60,61
-17%
Sins of Commission: 29

Sins of Commission: 29

18,38€
Medio: 22,04   Min: 7,68
9
-19%
Architecture: From Commission to Construction...

Architecture: From Commission to Construction...

19,95€ 48€
Medio: 24,69   Min: 11,32
3
Cohesion XP 2.1 Gaming Chair con Audio

Cohesion XP 2.1 Gaming Chair con Audio

 
The Irrational Season

The Irrational Season

 
Irrational Man

Irrational Man

19,90€
3
Irrational Exuberance: Revised and Expanded Third...

Irrational Exuberance: Revised and Expanded Third...

20,58€ 28,50€
Irrational Exuberance: Revised and Expanded Third...

Irrational Exuberance: Revised and Expanded Third...

15,28€
Medio: 13,40   Min: 13,10
Sway: The Irresistible Pull of Irrational...

Sway: The Irresistible Pull of Irrational...

16,67€
Medio: 12,01   Min: 10,35
4
Alviero Rodriguez Bauletto Beatrice Irrational...

Alviero Rodriguez Bauletto Beatrice Irrational...

 
Indagine Fatale (Irrational World Vol. 1)...

Indagine Fatale (Irrational World Vol. 1)...

2,99€
Medio: 2,99   Min: 2,99
Sway: The Irresistible Pull of Irrational...

Sway: The Irresistible Pull of Irrational...

11,39€
Medio: 9,33   Min: 7,60
4
-33%
Predictably Irrational: The Hidden Forces That...

Predictably Irrational: The Hidden Forces That...

11,05€ 15,78€
Medio: 16,46   Min: 12,89
2
-13%
Sway: The Irresistible Pull of Irrational Behavior...

Sway: The Irresistible Pull of Irrational Behavior...

13,38€ 16,53€
Medio: 15,34   Min: 12,05
3
 -5%
Irrational Man: a Study in Existential Philosophy...

Irrational Man: a Study in Existential Philosophy...

14,45€ 16,04€
Medio: 15,20   Min: 13,03




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